Case Studies 1

winners start with the right equipment

Mechanix Wear is one of America’s leading brand of heavy duty work gloves and has a 70% market share of the Automotive Glove market.

Plan4Profit (AVGH Investments) helped to negotiate the exclusive Australiasian distribution rights and the range was launched by E. T. Performance Products in 2009.

Mechanix Wear gloves are now stocked by most leading retailers with sales set to climb past
$1 million per annum in the near future.

-Wrote the business plan
-Secured distribution rights
-Designed the advertising
-Designed and operated Trade Show displays
-Sold the range into major national retail chains